Last Updated: November 2025
1. Introduction
Welcome to HB Dental (“we”, “us”, or “our”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website https://www.hbdental.ie
or interact with us in any other way.
We process your personal data in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR) and applicable Irish data protection laws.
2. Data Controller
HB Dental
Suite 5 & 6, Drogheda Medical Centre, Dublin Rd, Drogheda, Co. Louth, A92 A40Y, Ireland
Email: info@hbdental.ie
HB Dental is the controller responsible for your personal data collected through this website.
3. What Personal Data We Collect
We may collect and process the following types of personal data:
Identity Data: Your name and date of birth.
Contact Data: Your email address or other contact details you provide via our contact form.
Technical Data: IP address, browser type and version, device information, operating system, and other technology on the devices you use to access our website.
Usage Data: Information about how you use our website, including page views and navigation patterns.
Cookies Data: Information collected through cookies and similar tracking technologies (see section 7).
4. How We Collect Personal Data
We collect your data through:
Direct interactions: When you fill out our contact form, email us, or otherwise communicate with us.
Automated technologies: When you use our website, we automatically collect technical and usage data through cookies and analytics tools such as Google Analytics.
5. Legal Bases for Processing
We process your personal data under the following legal grounds:
Purpose Type of Data Legal Basis
Responding to your inquiries or appointment requests, Identity, Contact Consent (Article 6(1)(a)) or Legitimate Interests (Article 6(1)(f))
Website operation and analytics, Technical, Usage, Cookies Consent (Article 6(1)(a)) for non-essential cookies; Legitimate Interests (Article 6(1)(f)) for site functionality
Compliance with legal obligations. All relevant categories. Legal Obligation (Article 6(1)(c))
6. How We Use Your Data
We use your personal data to:
Respond to your messages, inquiries, and appointment requests.
Improve and optimise our website performance and user experience.
Monitor website traffic and usage via Google Analytics.
Comply with applicable laws and regulations.
7. Cookies and Analytics
Our website uses cookies and similar technologies to improve functionality and analyse visitor activity.
Essential cookies: Necessary for basic website functions.
Analytics cookies: Used with Google Analytics to understand how visitors use our website.
You can control or delete cookies at any time through your browser settings. For more information, see our Cookie Policy (if available) or visit www.aboutcookies.org
Google Analytics data is anonymised and does not personally identify you. You can opt out of Google Analytics tracking by installing the browser add-on available here.
8. Data Sharing and Transfers
We do not sell, trade, or share your personal data with third parties.
We may, however, use Google Analytics, which may transfer anonymised data outside the European Economic Area (EEA). Google complies with the EU–U.S. Data Privacy Framework and ensures adequate protection for personal data.
9. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, including to satisfy legal or accounting requirements.
Contact form submissions: kept for up to 12 months.
Analytics data: retained for up to 26 months, as per Google Analytics default settings.
10. Data Security
We take appropriate technical and organisational measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction.
However, please note that no online transmission or storage system is completely secure.
11. Your Data Protection Rights
Under the GDPR, you have the following rights:
Right of access – to request copies of your personal data.
Right to rectification – to correct inaccurate or incomplete data.
Right to erasure – to request deletion of your data in certain circumstances.
Right to restrict processing – to limit how your data is used.
Right to data portability – to obtain and reuse your data for your own purposes.
Right to object – to object to processing based on legitimate interests or direct marketing.
Right to withdraw consent – where processing is based on consent, you may withdraw it at any time.
To exercise any of these rights, please get in touch with us at info@hbdental.ie
If you believe your data has been mishandled, you have the right to complain to the Data Protection Commission (DPC) in Ireland:
https://www.dataprotection.ie
12. International Transfers
Where data may be processed outside the EEA (for example, via Google Analytics), we ensure that appropriate safeguards are in place, such as the use of standard contractual clauses or reliance on adequacy decisions.
13. Updates to This Policy
We may update this Privacy Policy from time to time. The most recent version will always be available on our website at https://www.hbdental.ie.
We encourage you to review it periodically.
14. Contact Us
If you have any questions about this Privacy Policy or your personal data, please contact us at:
HB Dental
Suite 5 & 6, Drogheda Medical Centre,
Dublin Rd, Drogheda, Co. Louth, A92 A40Y, Ireland
Email: info@hbdental.ie